Engagement Ring Trends of 2017 – Custom Designs

There is just something special about wearing a piece of jewellery that was designed specifically for you. It isn’t any wonder then that custom-designed jewellery is one of 2017’s biggest trends.

Shopping for fine jewellery has become an experience unto itself. No longer do customers come to our store eager to purchase a design 10 other brides have. They are looking for something exquisitely unique instead. A piece of jewellery no other woman will wear. And that is why custom designs have become incredibly popular.

Custom Design—A New Shopping Experience 

This trend invites brides and grooms to bring their designs to our store. We are more than willing to accommodate customers’ requests. Whether they are looking for a similarly designed custom ring they have spotted on the internet or want to modify their existing rings,

The custom design experience is unique in that it involves direct collaboration between couples and their jewellers. It also requires jewellers to have on-hand tools capable of creating the design. For some, like graphic designers and architects, the design experience is like a new project where their vision comes to life.

Unfortunately, some jewellers are old school in their thinking and insist on doing things the way they always have—refusing to sculpt their business to the needs of their customers. We are not like that. We are progressive and forward-thinking and carry the latest technology. We take advantage of tools like Computer Aided Design (CAD) to design and Computer Aided Manufacturing (CAM) to manufacture our designs with perfection.

People want what they want when they want it today more than ever. After all, if you can customize a wedding dress, you should be able to customize the jewellery you will wear throughout your relationship. Explore this trend with our custom design selection to learn more.