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"Learn How to Romance The Stone", TheAgendaDaily.com, 27th April, 2011




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http://theagendadaily.com/sydney/shopping/jewellery-appreciation/

Diamonds may be a girl's best friend, but an evening with friends, jewels and Champagne is even better. Let sisters Lauren and Alana Chang show you and four friends the sparkling ropes over a jewellery appreciation evening within their inner-city boutique Moi Moi Fine Jewellery.

When it came to launching the evenings, Lauren and Alana tapped into their personal experiences of buying jewellery, which often proved difficult and intimidating. Here, they're determined to make their customers feel relaxed and comfortable - never too scared to ask questions and open to trying on as many pieces as they like.

"It does seem as though there is a lot to know about jewellery in order to make a wise purchase," says Lauren, "but the Jewellery Appreciation Evenings give the opportunity for anyone interested in fine jewellery to learn, without any pretension, how to make a value purchase."

The evenings cover the basics, such as how to look at stones, the four Cs (cut, colour, clarity and carat), stone values and how to use a loupe. There's also styling advice on how to wear particular pieces per occasion, face shape and skin tone.

"Women in Europe wear fine jewellery beautifully," says Lauren, who feels our national taste in jewellery is rather conservative. "They wear lovely statement pieces, but they don't over-accessorise, rather allowing the space for the jewellery pieces to be shown in a tasteful way."
It's a unique opportunity to learn secrets of the jewellery trade from women who buy it, wear it, design it and make it. And who knows? You might even discover 'the one' ring to rule them all.

Where: Moi Moi Fine Jewellery | Level 2, Shop 16, QVB, 455 George St, Sydney 
When: Thursdays 6pm-7pm | Bookings essential 
Price: Free 
Phone: (02) 9261 0200 
Details: www.moimoi.com.au
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